DataFast

Active

DataFast is a hosted web analytics service built around revenue attribution, with data stored in the US and plans billed by events. It sets cookies by default; a separate cookieless script is available, but attribution is less precise with it because the visitor ID changes about every 24 hours.

Web analytics
Cloud
Based in Singapore
Founded 2024
Checked 17 Sep 2026

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Tracking script

5.13 KB compressed

15.0 KB uncompressed · measured 17 Sep 2026

Heavier than 20 of the 39 other measured scripts. Each line is one tool; hover to see which.

Price

From$9/mo

At 100k events$19/mo

Billed by events · checked 17 Sep 2026

Cheapest monthly price for each published traffic level, in events. Hover a point for the plan.

All plans and prices →

Privacy and data

Cookies: Optional
Data location: US
Self-hosting: No
Source code: Closed

Plans

Free plan: No
Billing unit: Events
Sites on entry plan: Limited
Data retention: 3 years

Strengths

Revenue from Stripe, LemonSqueezy, Polar, Paddle, Shopify and WooCommerce can be attributed to traffic sources, and a Payment API covers other providers.
Funnels combine page visits and goals, and each step shows the revenue it generated along with the sources and countries behind it, according to the documentation.
Goals can be sent with a data-fast-goal attribute, a JavaScript call or the server API, each with up to 10 custom parameters, and data-fast-scroll records when a section comes into view.
A managed proxy serves the script from your own subdomain after you add one DNS record, and the documentation has proxy guides for Next.js, Nginx, Caddy, Laravel and other stacks.
A server package, @datafast/ai-crawl, shows which pages AI assistants, search engines and training crawlers request, and every plan includes 100,000 accepted crawler requests per billing cycle.

Watch-outs

The default script sets a first-party cookie that lasts a year, and the data processing agreement (DPA) leaves it to you to show a cookie banner where required.
With the cookieless script, the visitor ID changes about every 24 hours, so new versus returning reports, cross-domain linking and long-range attribution are unavailable or less complete.
Most of the infrastructure is outside the EU, including the United States, according to the DPA, which names AWS, Vercel, MongoDB, ClickHouse and OpenAI among its subprocessors.
Pageviews, goals, payment events and trial sign-ups all count toward the event limit, and above it the dashboard stays locked until you upgrade to a plan that covers the cycle’s usage.
If you do not subscribe after the 14-day trial, the dashboard is locked, tracking stops and the collected data is deleted seven days later, according to the terms.

Who it suits

DataFast is a hosted analytics service from JustShipIt Pte. Ltd. in Singapore, built around revenue attribution. Once you connect a payment provider such as Stripe, LemonSqueezy, Polar, Paddle or Shopify, the dashboard ties revenue, subscriptions and churn to the channels, pages and campaigns that brought each customer. That makes it most relevant for sites that sell online, although the vendor says revenue is not required.

Plans are billed by events, which include pageviews, custom goals and payment events. Starter covers one website and one team member; Growth covers 30 of each and adds social media mentions and X link attribution.

The default script sets a cookie. A cookieless script is available, but the vendor says long-range revenue attribution is less complete with it.

Setup

Create a website in the DataFast dashboard and add the script tag to the head of your pages. The tag carries your website ID and root domain as data attributes, and the same website then counts visits on its subdomains. The documentation has guides for Shopify, Webflow, Framer, Wix, Ghost, Google Tag Manager and several frameworks, plus an npm package and a React Native SDK.

On WordPress, the official DataFast plugin takes the website ID under Settings > DataFast and also records WooCommerce cart and order events. The cookieless script is switched on under Settings > General, where the snippet changes to match. Payment providers are connected on the Revenue tab of the site settings.

Single snippet
WordPress plugin
First-party proxy
Public API
Data export (partly)
Search Console
Email reports
Public dashboard

Moving from another tool

DataFast imports historical data from Plausible Analytics. Export the data in the Imports & Exports section of the Plausible site settings, not from the chart, then upload the ZIP file in the Import section of the DataFast website settings and click Start Import.

Pageviews, visitor counts, referrers, devices, locations, UTM campaigns and metrics such as bounce rate and session duration are brought over. Custom events and goals have to be set up again in DataFast. The FAQ names Google Analytics as the next planned source.

Features

As documented on the vendor’s own pages. “Partly” means the feature has limits or is only on some plans.

Tracking & Reporting

Pageviews & visitors: yes
Live visitor count: yes
Top pages report: yes
Top referrers: yes
UTM campaign tracking: yes
Country & city breakdown: yes
Device, browser, OS: yes
Bounce / engagement: yes
Time on site: yes
Custom events: yes
Goals / conversions: yes
Funnels: yes
Outbound link tracking: yes
File download trackingPartly
404 / error tracking: no

Pricing & Plans

Unlimited sites on entry plan: no

Privacy & Compliance

Cookieless by defaultPartly
No personal data collected (vendor’s position): no
No consent banner needed (vendor’s position): no
Data hosted in EU: no
Data hosted in US: yes
Self-hostable: no
Open source: no
Data retention3 years
Bot & spam filtering: yes

Setup & Integrations

Single-snippet install: yes
WordPress plugin: yes
Proxy / first-party domain: yes
Public API: yes
Data export (CSV/JSON)Partly
Google Search Console connector: yes
Email digests: yes
Slack / webhook alerts: no
Public shareable dashboard: yes

Platforms & frameworks

What the vendor documents. A platform that is not listed has no guide, plugin or package from the vendor.

Shopify: yes
WooCommerce: yes
Ghost: yes
Webflow: yes
Squarespace: yes
Wix: yes
React: yes
Next.js: yes
Vue / Nuxt: yes
Static sites (GitHub / GitLab Pages)Partly
Google Tag Manager: yes
Server-side tracking: yes

Questions and answers

Does DataFast use cookies?

Yes, by default. The standard script sets a first-party cookie that lasts a year. A separate cookieless script, switched on under Settings > General, identifies visitors with a hash that changes about every 24 hours and may use session storage for the current tab. The vendor says a banner is usually not needed for that script; whether that holds depends on the rules that apply to you.

What happens when I exceed the DataFast event limit?

The dashboard is locked, but tracking continues. You get an email at 75% of the limit, and the terms say that to open the dashboard again you must upgrade to a plan that covers the billing cycle’s usage. A Pause tracking at limit switch on the Billing page stops recording instead and keeps the dashboard open; events missed while paused are lost.

Is there a free DataFast plan?

No. DataFast offers a 14-day free trial that needs no credit card. After a cancellation, tracking continues for 30 days before it stops and the data is deleted, according to the terms. Plans can be paid monthly or yearly, and yearly billing gives two months free.

Where does DataFast store data?

Mostly outside the EU. The data processing agreement states that most of the infrastructure is located outside the EU, including in the United States, and that transfers rely on the subprocessors’ safeguards, such as Standard Contractual Clauses. The agreement is governed by the laws of Singapore.

Sources and checks

Status: Active, checked 17 Sep 2026
Prices: Checked 17 Sep 2026 on the vendor’s pricing page ↗
Tracking script: Measured 17 Sep 2026: downloaded and compressed the same way for every tool
Features: From the vendor’s pages, checked 18 Sep 2026
This page: Text updated 17 Sep 2026

How each value is collected: methodology. Why tools get no overall score: our reasoning.