YouTube Upgrades Promotions Tool with Interest-Based Targeting: Creators Report 548% ROI in Early Tests
YouTube has launched interest-based targeting for its Promotions tool, enabling creators to reach viewers based on their actual interests rather…
Digital Marketing News, AI Analytics & MarTech Insights
YouTube has launched interest-based targeting for its Promotions tool, enabling creators to reach viewers based on their actual interests rather…
TikTok continues to operate in the United States as negotiations over the platform’s future ownership structure extend into 2026. The…
Instagram has officially limited the number of hashtags per post to just 5, ending years of debate about optimal hashtag…
LinkedIn has rolled out Reserved Ads, a new advertising format that allows marketers to lock in the first ad slot…
Australia has become the first country to enforce a nationwide ban on social media for children under 16, with platforms…
TikTok Shop has reached 200,000+ active seller shops in the UK market alone, doubling the previous year’s figures while establishing…
Buffer has transformed its analytics platform with custom post tagging functionality and enhanced cross-platform reporting that eliminates manual data compilation…
Later has unveiled comprehensive analytics enhancements including custom post tagging for granular performance tracking and competitive benchmarking tools that provide…
A comprehensive study by Snapchat, Havas Media Network, and Alter Agents has uncovered that parenthood dramatically increases rather than decreases…
TikTok Shop has achieved unprecedented growth with sales increasing 120% compared to the same period last year, establishing the platform…