Lite Analytics

Development paused

Lite Analytics is a hosted web analytics service with servers at Hetzner in Germany; it is still running, but there have been no public signs of development since 2024. It sets no cookies and counts visitors with a daily hash, and paid plans count both pageviews and events.

Web analytics
Cloud
Based in Serbia
Founded 2023
Checked 17 Sep 2026

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Tracking script

1.09 KB compressed

2.34 KB uncompressed · measured 17 Sep 2026

Lighter than 36 of the 39 other measured scripts. Each line is one tool; hover to see which.

Price

FromFree

At 100k pageviews€12/mo

Billed by pageviews · checked 17 Sep 2026

Cheapest monthly price for each published traffic level, in pageviews. Hover a point for the plan.

Privacy and data

Cookies: None
Data location: EU
Self-hosting: No
Source code: Closed

Plans

Free plan: Yes
Billing unit: Pageviews
Sites on entry plan: Depends on plan
Data retention: Not confirmed

Strengths

Counts visitors with a daily hash of the date, hostname, IP address and user agent plus a salt, and the IP address is discarded after hashing, according to the data policy.
The dashboard in the live demo reports sessions, pages per session, bounce rate, average session duration and users active in the last five minutes, with a separate real-time view.
Custom events are set with HTML attributes instead of JavaScript calls: data-lta-event on a link, button or form records the click or submission, and events can be grouped into categories.
Occasional traffic spikes above the plan are not charged, according to the terms, and Google Ads clicks without a utm_medium value are tagged as ppc automatically.
Your own visits can be excluded with a flag in the browser’s local storage, and the script can also be added as a Custom HTML tag in Google Tag Manager.

Watch-outs

The blog’s most recent post is from July 2024, and the vendor publishes no changelog or source code, so recent development cannot be confirmed.
Location stops at the country: the data policy says region and city will be added, and the documentation describes no goals, funnels or API.
Custom events are not listed on the free plan, and on paid plans they count toward the monthly allowance in the same way as pageviews.
If traffic keeps exceeding the plan and you do not upgrade within two weeks, the account is suspended, and two weeks later it is closed and its data deleted.
The daily hash cannot recognize a visitor on the next day, so there is no count of unique visitors over a month, and data is deleted one month after a subscription ends.

Who it suits

Lite Analytics is a hosted service operated by Netmark doo that counts visitors without cookies and keeps its data on Hetzner servers in Germany. Sign-up and the live demo still work, but the blog’s latest post dates from July 2024 and the vendor keeps no public changelog, so there are no visible signs of recent development.

The free plan covers 10,000 pageviews a month on two websites with one user. Listed paid plans go up to one million pageviews and 100 websites, with larger plans arranged individually; they add custom events and count events together with pageviews.

Reports stop at country level, and the documentation describes no goals, funnels or API. For how daily hashes replace cookies, see what “cookieless” means here.

Setup

Sign up with an email address or a Google account, then add a site by its bare domain, without www, and choose the time zone that all its reports will use. In Settings, Get code produces a script tag with your domain in its data-host attribute; place it just before the closing head tag.

A separate Google Tag Manager version of the code goes into a Custom HTML tag with the All Pages trigger. For WordPress, the vendor offers no plugin of its own and points to the theme’s code fields, the Header & Footer Code plugin or a function in functions.php. Custom events work only after you set the data-events attribute to true.

Single snippet
First-party proxy (partly)
Email reports

Features

As documented on the vendor’s own pages. “Partly” means the feature has limits or is only on some plans.

Tracking & Reporting

Pageviews & visitors: yes
Live visitor count: yes
Top pages report: yes
Top referrers: yes
UTM campaign trackingPartly
Country & city breakdownPartly
Device, browser, OS: yes
Bounce / engagement: yes
Time on site: yes
Custom eventsPartly
Goals / conversions: no
Funnels: no
Outbound link trackingPartly
File download trackingPartly
404 / error tracking: no

Pricing & Plans

Unlimited sites on entry planPartly

Privacy & Compliance

Cookieless by default: yes
No personal data collected (vendor’s position): yes
No consent banner needed (vendor’s position): yes
Data hosted in EU: yes
Data hosted in US: no
Self-hostable: no
Open source: no
Data retentionNot confirmed
Bot & spam filtering: yes

Setup & Integrations

Single-snippet install: yes
WordPress plugin: no
Proxy / first-party domainPartly
Public API: no
Data export (CSV/JSON)Not confirmed
Google Search Console connectorNot confirmed
Email digests: yes
Slack / webhook alertsNot confirmed
Public shareable dashboardNot confirmed

Platforms & frameworks

What the vendor documents. A platform that is not listed has no guide, plugin or package from the vendor.

Google Tag Manager: yes

Questions and answers

Does Lite Analytics use cookies?

No. According to the data policy, visitors are identified with a daily hash of the date, hostname, IP address and user agent plus a salt, and the IP address is not stored. The vendor says no cookie banner is needed for Lite Analytics; whether that holds for your site depends on the rules that apply to you.

Is there a free Lite Analytics plan?

Yes. The free plan covers 10,000 pageviews a month on two websites, with one user and one email report. New accounts also get a 30-day trial that needs no credit card, and paid plans are billed through Paddle, monthly or yearly.

What happens if my traffic exceeds the plan?

Occasional spikes are not charged. If traffic stays above the plan, the vendor contacts you to upgrade; without an upgrade within two weeks the account is suspended, and two weeks after that it is terminated and its data deleted, according to the terms.

Where is Lite Analytics data stored?

In Germany. The data policy says all services and collected data are hosted with Hetzner, an EU-based company, on its servers in Germany, and the homepage states that visitor data never leaves the EU.

Sources and checks

Status: Development paused, checked 17 Sep 2026 · source ↗
Prices: Checked 17 Sep 2026 on the vendor’s pricing page ↗
Tracking script: Measured 17 Sep 2026: downloaded and compressed the same way for every tool
Features: From the vendor’s pages, checked 18 Sep 2026
This page: Text updated 17 Sep 2026

How each value is collected: methodology. Why tools get no overall score: our reasoning.